A communication plan is a critical tool for any communicator. It serves as a roadmap, ensuring that messaging is strategic, targeted, and aligned with organisational goals. Without a structured plan,…
Communicators are often required to build programme and campaign plans well in advance. However, they rarely have all the necessary information at the outset. This is due to a mix…
Communicators often find themselves chasing short-term outputs dictated by leadership. While these outputs may provide a sense of accomplishment, they do not always contribute to meaningful progress. Without a structured…
Building and strengthening stakeholder relationships is an essential task for communicators. These relationships provide the foundation for trust, collaboration, and long-term success. However, how can communicators assess whether their relationship-building…
Stakeholder relationships are at the heart of any communication function, yet they often come with challenges that lead to tension and frustration. These challenges can make it difficult for communicators…